branding project () {
Polimi Motorcycle Factory is a motorcycle racing prototype team created by the students of Politecnico di Milano.
During my time in the communication department we rebranded the team identity redesigning a more modern logo and identifying the values that drive the team, giving them a bold and strong look.
Aside from the rebranding, our main job was to produce communication material addressing to both fans of motorsport and sponsor companies. Thus the production varied from easy to watch contents to more technical detailed presentation of prototypes in order to reach more sponsors.
We also had the opportunity to design the team uniforms and other physical artifacts.
}
context (year, credits, address) {
2021 - 2022 Leonardo Lupi Meyer Erica Marrone Samuele Moro Giorgia Romanozzi Luca Sanvito instagram: @polimimotorcyclefactory
}
